What was grandma battling during the Covid-19 pandemic?
Conncet-Care
Personal Project
Apr. 2021-Nov. 2021
Elders facing limited lifestyles amidst Covid restrictions, nursing homes facing business challenges, and community care limited by policies. Connect-Care aims to bridge the gap and bring new possibilities to the nursing home model for the benefit of elders and their families.
INTENTION
Uncovering a neglected challenge: Ageing in the face of the Covid-19 pandemic is shaking the foundations of traditional nursing home services and putting a strain on elder communication. Exploring the complexities of this growing global issue.
STEEP SkateHoldersMap AEIOUobservation UserJourneyMap MarketResearch ValueProposition CardSorting
STEEP SkateHoldersMap AEIOUobservation UserJourneyMap MarketResearch ValueProposition CardSorting
RESEARCH PLAN
In this design project, I delved deep into the needs and struggles of the aging population during the pandemic. Through comprehensive secondary research and hands-on primary research, I gained a clear understanding of the current situation and future projections.